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Kachyaana - Heritage Handlooms

OCT 9, 2019

Kachyaana’s sarees are unique, both in their designs and manufacturing. Our creatives conceptualised, directed, and produced a digital commercial with the explicit of aim of highlighting Kachyaana as the go-to name for high end sarees which can turn heads. We paid a lot of attention to lighting and colour grading, in order to positively influence the viewers perception of the brand.