Learn how Roar Global navigates the complexities of enterprise sales, securing high-value contracts and building strong partnerships.

Effective advertising builds brands, but measuring impact is tough. Brand lift studies help, yet only 22% of marketers use them. Wannamaker's dilemma persists: attributing advertising impact accurately remains a challenge.

Digital platforms, from social media to e-commerce, revolutionize how we live and work, driven by user demand for convenience and personalization.

People engage more when brands combine storytelling with personal narratives. LinkedIn's Thought Leadership Ads enhance this, driving a 1.7x higher CTR and a 1.6x higher engagement rate compared to other single-image ad campaigns.

In Sri Lanka, influencer marketing has experienced significant growth on platforms like Instagram and Tik Tok. Fahmee Oowise, Co-Founder of Dice Global discusses the ever evolving creator economy in a 2023 interview for Leader Insights.

Sri Lanka's tourism rebounds post-crisis, with insights from industry leaders. Explore the resurgence.